Airbnb Pricing in Pigeon Forge, TN
Pigeon Forge, next to Gatlinburg and the Great Smoky Mountains, is a cabin-heavy STR market. Dollywood and fall foliage drive peak demand. High supply growth is the main risk — cabin oversupply is a growing concern.
60% avg occupancy-0.5% YoY ADR6 key neighborhoods
Average Nightly Rates in Pigeon Forge
Base rates by property type. Adjust for season, events, and amenities.
| Property Type | Avg Rate | This Month |
|---|---|---|
| Studio | $80 | $76 |
| 1 Bedroom | $110 | $105 |
| 2 Bedrooms | $160 | $152 |
| 3 Bedrooms | $230 | $219 |
| 4+ Bedrooms | $350 | $333 |
| Private Room | $50 | $48 |
Seasonal Pricing Trends
Monthly demand multipliers. 1.0x = average, above = high demand.
0.65xJan
0.7xFeb
0.85xMar
0.95xApr
1.05xMay
1.25xJun
1.3xJul
1.2xAug
1xSep
1.2xOct
0.9xNov
0.95xDec
High season Average Low season Current month
Events That Affect Pricing
Major events in Pigeon Forge that drive short-term rental demand.
Dollywood Season Opening
Mar · Book 14+ days ahead
Fall Foliage Peak
Oct · Book 21+ days ahead
Winterfest / Smoky Mountain Christmas
Nov · Book 21+ days ahead
Summer School Break Peak
Jul · Book 14+ days ahead
Top Neighborhoods in Pigeon Forge
Pigeon Forge ParkwayWears ValleySeviervilleDouglas LakePittman CenterCosby
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Market Snapshot
- Avg Occupancy
- 60%
- YoY ADR Change
- -0.5%
- Supply Growth
- +9%
- Season (now)
- 0.95x