Airbnb Pricing in Santa Fe, NM
Santa Fe's art and culture market attracts affluent travelers year-round. Indian Market in August is the single largest pricing event. Adobe-style properties with authentic Southwestern decor command significant premiums.
60% avg occupancy+1.5% YoY ADR6 key neighborhoods
Average Nightly Rates in Santa Fe
Base rates by property type. Adjust for season, events, and amenities.
| Property Type | Avg Rate | This Month |
|---|---|---|
| Studio | $100 | $95 |
| 1 Bedroom | $140 | $133 |
| 2 Bedrooms | $200 | $190 |
| 3 Bedrooms | $290 | $276 |
| 4+ Bedrooms | $420 | $399 |
| Private Room | $65 | $62 |
Seasonal Pricing Trends
Monthly demand multipliers. 1.0x = average, above = high demand.
0.75xJan
0.8xFeb
0.85xMar
0.95xApr
1.05xMay
1.1xJun
1.2xJul
1.25xAug
1.15xSep
1.05xOct
0.8xNov
0.85xDec
High season Average Low season Current month
Events That Affect Pricing
Major events in Santa Fe that drive short-term rental demand.
Santa Fe Indian Market
Aug · Book 45+ days ahead
International Folk Art Market
Jul · Book 30+ days ahead
Santa Fe Opera Season
Jul · Book 30+ days ahead
Spanish Market
Jul · Book 14+ days ahead
Christmas on the Plaza
Dec · Book 14+ days ahead
Top Neighborhoods in Santa Fe
Downtown PlazaCanyon RoadRailyard DistrictMuseum HillCerrillos RoadTesuque
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Market Snapshot
- Avg Occupancy
- 60%
- YoY ADR Change
- +1.5%
- Supply Growth
- +3.5%
- Season (now)
- 0.95x